2018 - 2021ISLE
ISLE Surf & SUP is a San Diego based stand up paddle board and surfboard brand that has been in business since 2004. As a channel manager, I was responsible for managing all sales channels which included their website, Amazon, and eBay. In addition to managing sales channels, I also managed paid advertising, SEO, web development, customer service, and logistics to and from 3PL’s and Amazon FBA warehouses.
2018 - 2021PEAK Paddle Boards
PEAK Paddle Boards is a sister brand to ISLE Surf & SUP. Founded in 2015, this brand was primarily sold on Amazon until 2018 when I launched an e-commerce site to take sales off Amazon. We advertised heavily on Amazon using Sponsored Products, Sponsored Brands, DSP, Video in Search as well as Google Ads. Within 3 years, this brand was able to scale to over $6 M in revenue with over 10,000 paddle boards being sold in one year.